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THE CHALLENGE:
A single application that could effectively manage a single set of customer account and product records across multiple locations that offered customizable club processing, content and eCommerce managment.
THE SOLUTION:
A Taste of Monterey takes advantage of Submerce’s Multi-Location Inventory Management system that offers seamless product inventory management and depletion in multiple locations based on order source and sales channel. With rollover product depletion and automated transfer requests, ATOM saves hours of product management work on a daily basis. Inventory depletion reports will provide detailed product sales information that will help their management team make educated business decisions based on their customer purchasing trends that were never before available in an affordable and easy-to-manage platform.
"We're very happy with the one-on-one relationship we have with A Taste of Monterey as this has been win-win for both companies", says Jonathan Elliman, Chief Technology Officer at Submerce. "Their insight into the wine merchant market has been a great help to bounce future features and ideas for the Submerce platform and we look forward to working closely with them", continues Elliman. "Not only has A Taste of Monterey a great example of how Submerce can provide an affordable technology solution, it's also a great example of a collaborative environment when it comes to marketing, design and business development."
By utilizing the Submerce platform, A Taste of Monterey is not only saving time, they are saving money in operating costs by having a single solution provider deliver on a comprehensive web-based solution which handles everything from customers and products to orders and club shipments are available that is available 24/7 anywhere in the world. The advantages of a web-based solution are many, but one that sticks out the most for A Taste of Monterey is customer relationship management. With multiple stores and a busy eCommerce-enabled website, customers can place orders online and pick them up in the store, to shopping at any of the stores with easy access to their order history in just a few clicks. So if a customer walks into their Salinas store, they can view all their orders; whether placed online, part of a club shipment or from their Cannery Row location. This helps customer service representative provide the ultimate service when it comes to account queries, order status updates, account information changes, product recommendations and much more.
You can visit the A Taste of Monterey website by going to www.tastemonterey.com
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